Simola Hillclimb boosted as six carmakers join the fray

For 2023, six automakers have confirmed their involvement in the Simola Hillclimb in Knysna.

Following on from Suzuki’s participation the past two years, five more car brands have added their names to the list, with Ian Shrosbee, managing director of the Knysna Speed Festival, saying that it only further elevates the Simola Hillclimb’s status.

“Moving away from having a manufacturer as a title sponsor from the 2021 event onwards allowed us to engage with other brands, and we have been encouraged by a steady growth in involvement each year,” Shrosbree says.

“We are delighted to have six manufacturers lined up for this year, which elevates the profile and status of the Simola Hillclimb to even greater heights.”

Suzuki

Suzuki Auto South Africa is a Tier 1 partner for 2023, marking its third consecutive year of sponsoring the event. “The Simola Hillclimb provides a platform to showcase Suzuki’s fun, exciting and passionate personality that stretches beyond our repertoire of providing affordable, fun and sporty compact cars and motorcycles,” says Brendon Carpenter, Brand Marketing Manager at Suzuki Auto SA.

“The Simola Hillclimb gives us an opportunity to dabble in the South African motorsport scene, and has become a highlight on our annual event calendar.”

Along with its Tier 1 sponsorship, for the second year in a row, Suzuki will feature two standard Swift Sport entries competing in the standard production class.

BMW

Following its participation as an entrant last year, BMW South Africa has stepped up its involvement to become a Tier 1 partner for the 2023 Simola Hillclimb. “We had a very enthusiastic response from the BMW team last year, and we are delighted to welcome the company on board as a Tier 1 partner for 2023,” Shrosbree says.

While the vehicle and driver line-up are still being finalised, fans can be assured that there will be lots to look forward to.

Volkswagen

Volkswagen has progressively stepped up its participation in the Simola Hillclimb over the past couple of years and has signed up as a Tier 2 partner for 2023.

“This event is the most fun one can have in Knysna! It is a showcase of both driver capability and the incredible engineering in our Volkswagen products,” says Mike Rowe, Volkswagen Driving Experience Manager.

The Volkswagen line-up will include the powerful Polo SupaCup race car that featured in the 2022 event, along with two Golf R entries in the production vehicle class.

“There will be a fourth very exciting car, but we can’t reveal the details yet,” Rowe says.

Honda

Joining the fray for the first time as a Tier 2 partner is Honda Motor Southern Africa. “This is the first time that Honda will be participating in the Simola Hillclimb, and we are delighted to be a Tier 2 partner for this prestigious event,” says Letitia Herold, Marketing and PR Manager, Honda Motor Southern Africa.

“For King of the Hill, we are entering a highly anticipated new performance car that will be launched just before the Simola Hillclimb.

“It will be driven by one of South Africa’s best-known racing drivers, so we expect that there will be lots of interest from enthusiastic spectators.”

Hyundai

Hyundai South Africa returns as the media shuttle partner for the second consecutive year, supplying the Staria buses to transport the press contingent to designated photographic locations along the Simola Hill course.

More noteworthy for hot hatch fans, though, is the official entry of the Hyundai i30N, which will be driven by Joshua Lowe, Hyundai’s Regional Sales and N-sport Manager.

“Hyundai N products such as the i30N and Kona N closely align themselves to motorsport and were developed to be track stars for the road,” Lowe says.

Ford

Fresh from its South African launch, the new V6-powered Ford Ranger Raptor will provide an unusual twist on the performance vehicle theme with the backing of Ford South Africa, and will compete in the unlimited class for sports utility/activity vehicles and bakkies.

“We are excited about participating in the 2023 Simola Hillclimb for the first time with a media partner,” says Minesh Bhagaloo, General Manager, Communications at Ford South Africa.

“The Simola Hillclimb is a fantastic event, and fans will get to see the exhilarating Next-Generation Ranger Raptor in action. It is powered by a 292kW 3.0-litre V6 EcoBoost engine which makes it our most powerful Ranger yet.”